Cyber and physical threats are merging, putting executives and their families at risk. BlackCloak provides elite protection, blending digital security with real-world safeguards. Dr. Chris Pierson reveals how technology and human expertise combine to secure high-profile individuals in an interconnected world.
In an era where personal and professional lives are increasingly intertwined in the digital realm, the security of high-profile individuals extends far beyond corporate firewalls. Executives, board members, and high-net-worth individuals face growing threats not just to their businesses but also to their families and personal lives. The convergence of cybersecurity and physical security has never been more evident, and BlackCloak is at the forefront of addressing this modern challenge.
In this episode of ITSPmagazine’s Brand Story series, hosts Marco Ciappelli and Sean Martin sit down with Dr. Chris Pierson, CEO and Founder of BlackCloak, to explore the increasing risks posed by cybercriminals, data brokers, and even nation-state actors, all of whom exploit publicly available information to orchestrate real-world threats. With the rise of doxing, swatting, and targeted attacks on corporate leadership, it is clear that safeguarding digital identities is no longer optional—it is essential.
Dr. Pierson shares insights on how BlackCloak’s concierge approach blends cutting-edge technology with a personalized human touch, ensuring that executives and their families can navigate the digital world securely. From removing personal information from data broker websites to mitigating deep web threats, BlackCloak’s unique approach focuses on proactive protection rather than reactive crisis management. The conversation also touches on recent high-profile security breaches and their implications, highlighting the urgent need for businesses to extend cybersecurity measures beyond the enterprise network.
As digital and physical threats continue to merge, organizations must rethink their approach to executive security. This episode is a wake-up call for leaders who may underestimate the exposure they and their families face. Tune in to learn why digital executive protection is no longer a luxury but a necessity, and how BlackCloak is setting the standard for safeguarding the modern executive.
For those looking to take control of their digital privacy and security, visit BlackCloak.io and connect with Dr. Chris Pierson on LinkedIn. The intersection of cybersecurity and personal safety is here—how prepared are you?
Learn more about BlackCloak: https://itspm.ag/itspbcweb
Note: This story contains promotional content. Learn more.
Guest: Chris Pierson, Founder and CEO of BlackCloak | On Linkedin: https://www.linkedin.com/in/drchristopherpierson/
Resources
Download the Whitepaper | Executive Protection at Home is the Major Gap in Cybersecurity: https://itspm.ag/blackcue74
Learn more and catch more stories from BlackCloak: https://www.itspmagazine.com/directory/blackcloak
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Sean Martin: [00:00:00] Marco.
Marco Ciappelli: Let's do it Sean.
Sean Martin: Let's go. I have uh, I have a new narrative I want to try out on you.
Marco Ciappelli: You have a new narrative
Sean Martin: for a new position.
Marco Ciappelli: You shouldn't. You shouldn't disclose that I have a new narrative. I want to try and I'm going to try to social engineer you right now.
Sean Martin: That's how you do it.
Marco Ciappelli: Oh, it's a challenge
Sean Martin: that we're kind of that bold.
I think
Marco Ciappelli: challenge accepted
Sean Martin: and we're all too busy to recognize that that's what's happening anyway.
Marco Ciappelli: That's right.
Sean Martin: But look, look what's in the background of our of our friends. A screenshot there.
Marco Ciappelli: Ah, Hmm.
Sean Martin: It's a view. It's a big building. I know what it is.
Marco Ciappelli: It's a tall building. It's a tall building. It's not Florence, Italy.
Or Rome. It's not Florence. I know that.
Sean Martin: Always good to see you. Good friend, Chris Pierson. How are you, man?
Chris Pierson: We're doing good, doing good. It's good to be here. And you know, great, beautiful, great, beautiful day in New York today.
Sean Martin: It is a beautiful day in the city today. And, uh, I'm, I'm open to enjoy a bit of it and go, go try out some narratives on [00:01:00] some folks.
Or hear some, I'm actually going to a comedy show tonight, so I'm probably going to hear some narratives.
Marco Ciappelli: They're going to do narratives on you. Don't sit on the, in the first, uh, I'm not sitting in the first chair.
Sean Martin: I was a sucker once. I said, you're the VIP. And I'm like, oh, cool. And then I realized what that meant.
You're the, you're the target, um, for that comedian. But here we are. Uh, Chris, it's, it's, uh, like I said, it's always good to see you. And, uh, continue to be excited about all the things you have going at BlackCloak. And what you're doing for executives and another high net worth folks who represent businesses, but also have families that, uh, that need to be protected just as much as the businesses do.
Um, a lot of updates from you and, uh, yeah, it's probably, probably a good time. Is there any, any highlights you want to, you want to note? I think people have seen me enough that we don't need another introduction for [00:02:00] me.
Chris Pierson: I don't think you need another introduction. I mean, it's like so, so much has changed though.
Right. It's like, I almost feel like it was back to like, You know, March of 2020 when it's like all of a sudden everyone's out and about and then poof, right, all of the, right, the whole world kind of shuts down, everyone goes home, it's like there's these monumentous You know, uh, actions, activities that just happen and it triggers change.
I think COVID triggered a lot of change for a lot of folks just all over in terms of remote work, in terms of working from home. A lot of different things there. Uh, for us, it really accelerated things in terms of people recognizing that the home is, uh, uh, the new battleground in terms of digital executive, uh, protection.
But, I mean, we just had another big unfortunate, right, change in, in December. In terms of how do you think about the convergence of cyber security and and physical executive protections that digital executive protection of physical with unfortunately a targeted targeted assassination of brian thompson.
And I think that that's really awakened the community to [00:03:00] say, hmm, what, what more can we do beyond? you know, data broker removal. What more can we do beyond a physical close protection, executive protection individual? You know, what other things can we do there to go ahead and protect our executive? So definitely one of those monumental kind of watershed events.
And, uh, and, uh, yeah, we're working with a lot of great sisters and C. S. O. S. In there. Executive protection teams to really, really solve that. Um, really meaningful work.
Marco Ciappelli: Let's talk a little bit more about that because, you know, that's the thing I talk always like there is not digital versus physical anymore.
It's all together. And this, unfortunately, it's, is unfortunately what happened, but it's also the proof of that. And the proof is also into, you know, even cyber bullying that turned into bullying or bullying into cyber bullying. So again, what you do online. It's not in a different planet. It's not behind the scene.
It's, it's part of your life. [00:04:00] So this connection, why do you feel like people are. Starting really to understand this a little bit more and what, what can be done.
Chris Pierson: Well, I mean, I think, I think that the, I think that just the inherent risk, right? The risk of doing nothing in this area is just massively been, been, uh, you know, grown out of proportion.
It is massively arisen. Um, you know, we've always had this vignettes in these stories. We did a press release actually this February of 2023. Um, it was from data, our threat intelligence team gleaned in Q3 2022 saying that insurance companies, biomed, pharmaceutical, uh, uh, healthcare, uh, uh, companies, we were seeing a rise in kind of that vitriol.
We were seeing a rise in doxing. We were seeing a rise in swatting, especially our pharmaceutical companies. We had one pharmaceutical company that raised drug prices some 400 percent and immediately the board and the executive team were doxed, right? Information was released. They actually had, and once again, this is the key thing.
It's like data broker information that's out there at [00:05:00] the kind of like white pages that come spoke, you know, as they would search all those, right, that information was then harnessed and use. It was found out, right, where they live, where the kids go to school, what the phone numbers were. And that digital information moved to protesters out in front of their apartments, out in front of their homes, and actually protesters out at their kids location when the, uh, the other family member was actually dropping off kids for the CEO.
being confronted with that. You know, literally, I think there are six and eight year olds, you know, egress in the car and they're met with, you know, protesters. Um, and so what you see is right that digital world and the physical world converging. And I think that's what the what the biggest takeaway has been is that it is 100 percent a interwoven, uh, converged world and attack surface.
And we need to think about it collectively together. We need to group the C. I. S. L. And the cyber security teams With the chief security officer and the executive, uh, protection teams and there's There's a really big attack [00:06:00] surface out there that that can be not eliminated, but most definitely from a privacy perspective, mitigated and or made aware of what those risks are.
I think there are a lot more executives now. I know there are a lot more executives now that are being more accommodating. Two physical protection persons while they're at the hotel, while they're traveling, whereas before it was a, Hey, no, this is a little bit too much guys. Um, uh, they're more open to that now.
And they understand it's not because of like them, it's because of the role that they're in. And they do have a duty and obligation back to their company and employees to protect themselves.
Sean Martin: And their family, of course, as well. And their family. So, what you described in terms of that connection between digital and physical is, uh, super disturbing, of course.
Um, but you mentioned that you saw a rise in the digital, um, activity. So I want to, I want to spend a moment there. Um, because I was joking around the narrative before, but I think [00:07:00] There are narratives that maybe people put out there that they just want to want to get off their chest, but then other people want to actually do something with it.
So then they start to take action and use, use that narrative narrative to drive some, some activity or what have you using other information like you were describing of where they live, what's their travel schedule or what meetings do they have stuff that can be found online fairly easily or if not, uh, access through, uh, through kids mobile devices if the kid logs in and the device gets compromised.
So I don't want to go out down that path. But I guess you saw some rise in this, um, connected to executives, I presume.
Chris Pierson: Exactly. I mean, it kind of in two different areas. Number one, kind of a narrative attacks of a right concerted coordinated efforts. Sometimes they're actually by cyber criminals.
Sometimes they are by right, you know, those organized criminal syndicates, you [00:08:00] know, masquerading more as nation States in terms of manipulation attacks. Um, in other cases, they're actually people that are just, they've had it with whatever it is there. I just didn't interview the other day on retail and transportation or hospitality and transportation industry.
I mean, when you think about it, when you have bad experiences, it's going to be a, Oh, the plane was delayed. I had bad service. All the rest are, Oh, the hotel, right. Something bad happened or, Oh. I mean, healthcare wise, right? There's something there and kind of searching and, and we, while there are, and there are legitimate complaints that are coming out of that industry.
From the different consumers of that, of the products of the services. Some of this is actually being generated by botnets by organized criminal syndicates. And so it's there that the narrative attack, like actually peeling back, what is this message that is being, uh, uh, pushed out there? Who's doing the pushing?
Is it the same message on multiple channels? Is it actually a bot? Is it actually a whole bunch of people have been hired just to go [00:09:00] ahead and push that narrative? Um, really being able to peel back and our team is doing some of this, being able to peel back that meaning about, right, who's doing this, why are they doing it, what, and then what risk does it hold?
Um, you know, the level of vitriol and fervor that's out there on social media is at an all time high, but being able to peel that back is usually important. It's important for the two reasons. Number one, for the overall brand, whatever it is, Acme, Acme planes, Acme hotels, Acme insurance company. It's really important for that in terms of the overall brand to trying to figure out what is that?
What's the level of discontentment and how real is it? Not just how much of it is there. That's not the most important question. The most important question is going to be. Where's it coming from? What's the messaging? Is it coordinated? Is it uncoordinated? Is it real? What are the different things? And the second is when those people whose names are brought in as a part of it, and that's really where Black Clo comes in.
You know, what do we see there? Um, [00:10:00] that about us leadership pages, as you guys know, from our many conversations, the open source intelligence there is huge. You know, Jennifer, the CEO lives with Benny, the husband, they live in this community. They have Luke and Leah as their kids, fluffy, the dog. They love doing Habitat for Humanity on Saturdays.
And on Sunday, you'll find them at the equestrian center. Um, look, I mean. You know, that in combination with dark, uh, uh, deep web, dark web in combination with data broker. Once you add, add some vitriol and fervor and some push messaging there, becomes really important to understand. What is this narrative?
Where is it coming from?
Marco Ciappelli: So, I'm going to ask you something specific here, but I want to make a point. We were in a conference last week, and one of the presentations was actually about the dark web. And it was not happy news. It wasn't a Christmas story, right? It was really pretty much You're there, right?
It's just a matter of Anything you want. [00:11:00] Yeah, whatever. You know, you're, you're kind of Banks, houses, family, yeah. So, thinking about that and thinking about, you know, someone, something creates a, an attack narrative. One of the thing that make you come in mind after you see something like that, or you hear something like, well, the news is out that the how do you put it back in?
It's out of the can. So I'm wondering,, how does BlackCloak, uh, you know, without telling us the secrets, but, what kind of action? Uh, could be done.
Chris Pierson: Yeah, it's interesting. When you're talking about the surface web, there's a lot of things that can be done, right? Removing data broker information, removing home pictures, removing mortgage records, removing other things, suppressing other things.
That's all something that can be done on the surface web. As it relates to the deep web and dark web, it's much like a, you know, you have assist and you have it in your shoulder, but you discover is just, you know, what type of MRIs are you doing? You're [00:12:00] doing them every year. Getting a double check, making sure the mobility is good, kind of just kicking the tires on it and then getting to the right people so that you can stretch more so that you put on a brace when you play tennis.
And that's really the key thing. Anything that's on the deep web, dark web, it's not going to go away. Not going to be taken down. The biggest impact that we've ever seen, worst data breach that I've ever seen as the national public data, data breach, the NPD data breach from July, August, when it was announced of 2024, that was an actual data broker with.
nearly pristine information used for a lot of government background checks, name, address, phone, art, name, addresses, phone numbers, email addresses. Data birth, right, as well as full social security number, all contained within that database and information will never ever be put back. The genie is not going back in the bottle on this one.
It is out there and there is nothing you can do to remove it. However, if you know about it, [00:13:00] you can go ahead and say social security number, all this information. You are absolutely targeted for identity theft. Let's put on a credit freeze. We're not talking about credit money. We're talking about credit freeze on Experian, Equifax, TransUnion.
Hey, this information is more widely available. So let's go ahead and harden the human If somebody does a confidence scheme, which is where they call you, they're like, Hey, Marco, we'd really like to talk to you, but for, you know, authentication purposes, you know, we would know that the last four digits of your social security number are two, two, three, three, and your data versus your addresses.
I know, we know, we know, we know everything, but your address is, it's like all that information is just confidence scheme. It's out there. It's out there already. And that can be used to then say, Hey, you have unpaid IRS tax lien. You have a bill. You have a something. And then go and get real money from it.
And so really it's about right. Taking some measures and steps on the identity theft side, taking some measures on the resetting of passwords, taking some measures on dual factor authentication, encrypted password vaults. Yes. And then the other [00:14:00] area it's understanding how that information can be used against you, your brothers and sisters, mom and dad, and the kids, because once you harden the human, you won't fall victim to it.
That's about all that you can do there. Right? So knowing. Is the key. And then having specific instructions and specific abilities to actually mitigate whatever that might be, you know, maybe your password's out there for the Schwab, your Schwab or one K account. Well, perfect. Nothing you can do about that.
You make sure it's not used elsewhere. Great. You make sure you change your password at Schwab and make sure you get dual factor authentication turned on at Schwab that will stop any future risk. So you can take action. And you can't decrease that down. But,
Marco Ciappelli: and on the narrative, you can do it on the surface web.
Absolutely. You, you, you guys do that.
Chris Pierson: That's absolutely like surface, you know, the, the mitigating what is on the surface web and removing it is absolutely something that can be done. Yep. There's always the key exceptions, right. Civil judgments, lawsuits, criminal, right? Been arrested, [00:15:00] arrested stuff, political donations, um, different records that are public records home.
You got a boat, you got a plane. And, and depending on how it was registered and whose name it was registered, so there are some limitations, but a lot of this is actually, let's just get ahead of it. Let's actually think more wisely and smartly about it.
Sean Martin: So is this something that's. at the, uh, the, the executive level already.
What, what, what do you call this? Uh, I mean, if we're, if we're looking at systems machines, we call that a penetration test or a vulnerability assessment, but what's that called in the human executive world?
Chris Pierson: Yeah. So is it, it's a really good question. Um, you know, basically it's called an executive threat assessment.
So, you know, something obviously, you know, BlackCloak does. So that's a time one. Um, it could be a formal, absolutely, you know, 50 executives and absolutely formal assessment, formal assessment. on them and their significant other [00:16:00] and actually using kids to be able to trace back as well. Sometimes, uh, you know, kids have been known to be, uh, a little bit, uh, you know, uh, leak a little bit information here or there on those executives and their whereabouts.
And so really it's taking a look at that dimension of the family. Scoping out what would be easily ascertainable to others and then working over time to mitigate them. Executive threat assessment is one of those things where once you see it, you're going to want to do something about it. And it's like, you see the picture inside your wall of black mold.
Well, guess what? No, one's just going to say, eh, we're good. Um, right. You're going to want to then get the bleach on there, get the wall changed out, get things remediated, get the HEPA filters in and make sure there's no. ongoing harm. Absolutely. No, I'm going on and that and that's a great starting point.
Uh, you know, as part of BlackCloaks, digital executive protection solution, we bundle in the actual risk assessment live real time, but a lot more people want the formal, you know, 40 page, uh, [00:17:00] documented, uh, action items in terms of where the risks are and all the rest so that action plans could be done from there.
Uh, either way. But it is something now that a lot more people are wanting a lot more people need and a lot more, you know, chief security officer. So on the executive protection side they want because it blends in physical to digital all right there in front of you. That's the key thing. It, it, it shows the absolute conversions.
Then it shows where there may be strengths or weaknesses. Uh, we just actually, we just came from one, uh, one financial institution. And, uh, um, the executive was amazing. Absolutely amazing. But we were able to expose everything for them because of their significant other. So they hadn't taken those right precautions there, and as a result it was just one, it's like, you know, seven, seven steps away from Kevin Bacon type of thing.
it's, it's, uh, six degrees of separation. Six degrees of six degrees of separation, right? Six. Um, but I mean, it's, it's, it literally was that, um, literally with that,
Marco Ciappelli: you [00:18:00] know, we've talked many times of course with you and, and, and I love the fact that when you started a company, it, it is a concierge service.
And, and I, I like, you know, the white glove idea. Because the people listening to this right now, they're probably thinking like, yeah, go try to tell my wife not to do that. Or my kids, how am I going to control? I mean, it's a delicate conversation because you are kind of like intruding their personal life.
you can't tell me what to do. But I mean, you guys have to be very, very careful, and it's part of your business. So tell me a little bit more about that. How do you move people to accept that?
Chris Pierson: Well, you know, for a lot of folks, right, you want to make sure that what you're saying, how you're saying it, is the same types of stuff you could say to your, you know, 80 year old grandmother, right?
You want to be able to have that very easy to understand vernacular, easy conversation. It's not about tech. It's about right. Telling stories. It's about actually showing and talking through things. [00:19:00] So getting that relationship on the first part of that is absolutely, absolutely critical and keen. It's got to be through a common base of knowledge and communication.
Second thing is, is that look literally just like a doctor, a doctor can't go ahead and force you to run 20 miles a day and all the rest can't force you to. But how do you actually help step someone through that journey? And that's where the concierge comes in. Same thing for, like, wealth management. And this isn't a, hey, whirlwind, we're gonna get a trust in estate and wills, and we gotta re label all your accounts, we gotta move money, we gotta this, we gotta that, we gotta do it all right now, this week.
Like, that, that gets stretched out over 12 to 18 months in terms of making sure that about a year later from your first interactions, that you're in a much, much better place. Tax treatment, escapism, all the rest of this stuff. It takes a team. And so if you take that approach, if you take that approach, that's a tech enabled service and that concierge and being very, very bespoke, that's key.
Is that literally it's what does the individual think or want their journey to be in terms of the amount of time they want to spend, the amount of interest [00:20:00] you want to spend, which areas are most important to them. And you got to be able to do that in really, really a, a one to one fashion. It's the relationship that matters.
And so that's how we're able to do it. Um, that's exactly how we're able to do it. Great tech, most, most, as with all things, it's, it's an incredible group of amazing people. And amazing relationship and trust that's built
Marco Ciappelli: takes the human.
Sean Martin: It does take the human. And I, and I totally appreciate it and don't want to take away from the human element here, but I know you did hire a new VP of engineering who presumably is building some new stuff for you.
I mean, amazing. Cause with one thing that comes to mind, I'm, and I'm, I'm a very it. infrastructure focused guys where I spent all my time for the last 30 years. So I, I view that world is a bunch of machines, a bunch of apps, a bunch of networks with an countless number of weaknesses and vulnerabilities that need to be [00:21:00] mitigated.
Right? So I'm wondering how that, and there's third party, you talk about the kids and the family. So I'm wondering how a digital executive world looks in terms of Scope of vulnerability and, and how far can the human, obviously human is the trust and relationship part, but then you have to have some tech to really scale that out.
Right. Can you speak to that a bit?
Chris Pierson: It is, it can, and it is so important. Uh, you know, we're super happy that, uh, Santana is here as a VP of engineering at BlackCloak. You know, we have a massively growing engineering and product team and organization, Matt Covington, and I think he's been on a call with us before, uh, VP of product and came from zero boxes is so much good stuff here.
The fact of the matter is, is that what we do behind the scenes is super complicated, super sophisticated. What we're able to do is through the presentation layer back to our members, whether they're corporate champions, individuals. We're able to go ahead and [00:22:00] present something that is very, very easy to see, very easy to understand, very easy to act upon.
We don't have to overcomplicate the things that they want to do. I'll give you an example. You know, having a simple pop up on the BlackCloak app that's on your device that says, Hey, this is your home. There's a picture of it. Would you like to remove it from Google maps? As an example, click yes or no.
Simple. I don't have to type in a reason of this thing that none of this stuff. Right. That's very, very easy to understand. We can tell them one line about the risk. We can tell them one line about the pro, the con, and then you make up the choice. But having that very, very easy to use presentation layer that is not a cyber security, you know, kind of like massive checklist or something that would look like a, you know, inside of a commercial enterprise, um, is, is meaningful.
And so it's got to be engineered, right? Super sophisticated under the hood. Sean is what we like to, uh, What I like to go for, but we just want the hood to be really, really shiny. Really easy to use really [00:23:00] accessible and then great people.
Sean Martin: Sleek and fast as well. Yeah
Marco Ciappelli: That's always been the barrier to understanding cyber security, right? And I and I have to point the finger to the cyber security industry for, right? Are you gonna say that? For wanting to keep it that way like we're the shaman. We do weird shit.
Chris Pierson: I mean, I think I think a little bit of this is back on us as an industry and you know, Well, yeah Prior prior chief security officer.
So I'll throw my hat in the ring on this. I feel like we've made things really, really overly complicated. And in some cases it's on purpose. It's well, if you make it really complicated or so in depth or so this and it's so tackle based, right? We can show that where the experts were and, you know, uh, you know, well over a decade ago, really kind of changed the tune on that as the uh, Look, if I can't sit here and explain this to my mom or my dad, then there's a translation problem and layer [00:24:00] because my board's not going to get the other executives aren't going to get it.
And I'm not going to have champions that are part of my team. I'm not going to have other people. I got to bring other people with me on this journey. I have to listen to them, but they have to feel like they can converse and talk with me. And this is a one sided conversation. It's because I've overcomplicated it.
And many times it's to keep people out and that's not what we should be doing as an industry. There should be bringing people in. Let's get more conversation, more collaboration, and let's really simplify things. We still can do uber complicated under the hood. But let's simplify things in terms of decisions, in terms of data, and in terms of the efficacy of what we're doing.
Sean Martin: Well, I want to, uh, we're going to close here in a moment, but I want to bring it full circle to kind of what really matters. And yes, money matters. Yes, privacy matters. Ultimately, our physical [00:25:00] being really matters, right? So. Have you, have you seen any, have you seen an uptick in the digital executive threat assessments and With an aim to really understand and get the notifications that not just my house has a picture online, but that perhaps There's some danger lurking.
Chris Pierson: Yeah, absolutely I mean I think that the world is really changed and shifted everyone understands right now that there's good absolute convergence between Physical and cybersecurity in the realm of digital executive protection unless you were actually tackling them all You do not have a product. You do not have a solution.
You have a point Right. Just one simple point solution that is not going to be adequate in the long term and strategically are not skating ahead of the puck. It's gotta be all those things together. Um, I, I, I go back to, I go back to kind of our, our mission is we protect digital lives, pretty simple. Um, the [00:26:00] key here and why the physical really, really matters in the cyber matters as impact in the physical.
Is that at the end of the day, we're talking about people. I'm talking about people. We're talking about husbands, wives, kids, fluffy dogs, significant others. We're talking about people and families and no executive, no board member should have to fear for their physical security or wellbeing. No one should have to have their kids subjected to doxing, swatting, cyber bullying, or other activities.
Um, that just should not be something where, you know, nation state should not be on the top of your list in terms of hacking your personal gmail account to go ahead and get into the company and cause a whole bunch of bad things to happen. Um, this area really needs to be looked at as how do you go ahead and protect people, their lives and their ability to do their, well, their job, but also just live, especially in the personal life.
And so I think the events in December have really, really gelled that for a lot of [00:27:00] folks. I've really jelled that for the boards of directors that we're talking with in the companies, um, and really jelled it for the family units. Um, everyone is on board with a hey, how can I go ahead and number one through an executive risk assessment, threat assessment, go ahead and understand more about my potential risks.
And number two, what can I do and what can we do together with you to go ahead and mitigate those? And that's what it's really about. I will tell you, uh, we had our, we had our big offsite, big, a big, uh, company offsite at the end of January. So people are tied to the mission. That is our purpose. They're purpose driven, mission driven.
Um, and nothing is more fulfilling for them each and every day than helping to fight for the good guys, helping them win. And hopefully helping to put a little bit of a dent in the, uh, in the bad guys that are the adversaries out there.
Sean Martin: That's kind of the dream job, right? Is to have, uh, something that's meaningful in the work that you do. [00:28:00] And that doesn't get much more meaningful than what you're doing, Chris. So, um, let's close on that. I think we've given folks a lot to think about there. Um, I'm excited to see you in San Francisco for RSA Conference. I know you have a couple of speaking spots there, so perhaps, uh, perhaps you'll come back on and tell us a little bit more about what, uh, what you're going to be talking about at RSA conference.
And I believe it's, what is it, April, something like that,
Marco Ciappelli: April,
Sean Martin: April, there we go. I should know that. Um, so we'll, we'll see you there. I am going for sure. So I'm excited to see you there and then to hear what you're going to be talking about and a little early told me there's might be some big news coming to so hopefully I have a chance to talk about that at some point.
I hope so. All right.
Marco Ciappelli: And until then, if this conversation made you think there is a BlackCloak.io. And you can get in touch with Chris on [00:29:00] LinkedIn and, uh, and with us, if you have any comments and want to bring the conversation to another level. I talk about society and technology all the time.
So, hey, it's all mixed up. It's all mixed up.
Sean Martin: It's all mixed up. But the, uh, the path forward is, uh, Through safety and privacy and digital executive protection with Chris and the BlackCloak team. So thanks a lot, Chris. Thanks everybody for listening and watching. Stay tuned for more brand stories here on ITSP Magazine.
We'll see you all soon.